Global Content Modularization

Creating global modular content that could be customized with minimum effort to be used in different digital channels on regional/local levels.

Global companies usually have huge amounts of globally produced content, and the need for creating local content could become minimum if globally produced content could easily be localized and utilized. Our experts could convert your existing global content libraries into modular formats where your regional/local Teams could use them across multiple digital/omnichannel platforms with minimum effort, which could decrease the costs and increase the speed to market of publishing those assets.

The end product will include the following:

• Global content modularization program documentation defining the standards, deliverables, and roles & responsibilities of the stakeholders. 

• Converting your target global content into a global library of modularized content, including the story-flows and content pieces compatible with different digital/omnichannel platforms that you have in place. 

• Guidelines for the regional/local Teams explaining how to use the modular content for their digital tactics.

optional: we can also be part of the localization process of the global modularized content.