Omnichannel Marketing - Global/Regional/Local Organization Design

Defining the global/regional or local Omnichannel Marketing organizations to maximize the use of omnichannel aligned with the business and customer priorities.

Specialized organizations equipped with the relevant tools and capabilities could amplify the use of omnichannel to create a positive impact on business and customer priorities.

The end product will include the following:

• Dedicated Omnichannel Marketing organization structure, including the roles, deliverables, and respective job descriptions

• Resource planning for the short, mid, and long terms

optional: we can also be part of the talent recruitment selection process to identify the best candidates for the identified roles/positions.